Mission and Vision
Statement of purpose

The purpose of Farah Europe is to serve Persian Gulf customers in the country of their arrival. While travel agencies located in the Gulf region focus on outbound tourism of customers to Europe and lack of local expertise, Farah Europe strives to offer a higher level of service through its unique localisation, local knowledge and absence of language barriers.
Vision
Become the first choice of every Gulf customer travelling to Europe.

Mission
Create a bridge between the European and Arabic culture by facilitating the trip of every customer from the Gulf region to Europe.
Farah Europe will realize its mission by: 
Making the journey of every traveller easy and comfortable by removing any language or cultural obstacle they might face;
Inspiring customers through luxury experiences and local knowledge, from the moment they contact the agency until they return home;
Achieving trust through superior travel services and comfort at any time.